Following FIFA President Gianni Infantino’s advocacy for privatisation, UEFA (Union of European Football Associations) on Thursday voted unanimously to boycott all FIFA competitions. All 55 member associations supported the decision after an emergency meeting, during which over 50 nations condemned the push for privatisation.
The boycott targets Infantino’s new subsidiary, FIFA Forward Enterprises. Simply put, it would mean this entity would hold the commercial rights for all FIFA tournaments, with Josh Kushner’s Thrive Eternal and JP Morgan selling minority stakes at a $20 billion valuation.
The main criticism behind this is that outside investors could push to expand tournaments or reshape the calendar to maximise returns, putting more pressure on the players who are already stretched thin. The focus would be on financial gains rather than the sport.
Concacaf also criticised the lack of consultation regarding FIFA’s plan; however, they haven’t committed to a similar walkout. Their 41 nations had called for an emergency meeting later on Thursday.
Infantino’s proposal and UEFA’s decision to withdraw will impact women’s football first. In the upcoming 2027 Women’s FIFA World Cup in Brazil, Europe has 11 of the 32 allocated spots, meaning defending champions Spain, England, France, and Germany could all miss out if the boycott continues.
The first test of the walkout could be seen at the fast-approaching Women’s U-20 World Cup in Poland this September.
UEFA’s Statement
“UEFA and its 55 member associations stand as one. We unanimously and unequivocally reject FIFA’s proposal to transfer ownership interests in the World Cup and other FIFA competitions to private investors.
The World Cup cannot be treated as an investment product. It is one of football’s greatest sporting legacies. It has been built over generations by players, national teams and supporters across every continent. No part of it should ever be surrendered to private investors. The World Cup is not for sale.
It is both irresponsible and indefensible that a proposal of such significance for football was conceived in secret and brought to the brink of approval without any meaningful consultation with those entrusted with stewarding the game. This is not merely a profound failure of leadership, but an abdication of FIFA’s duty as the custodian of world football.
National associations around the world are now presented with an ultimatum: accept the irreversible capture of football’s greatest competitions or bear the consequences. This is not a “democratic decision”, but governance by intimidation – an act of coercion unworthy of an institution entrusted with the stewardship of the global game.
But our opposition goes far beyond process.
The moment external investors acquire ownership interests in FIFA competitions, football changes forever. Commercial return becomes a permanent obligation. Investor expectations become a daily pressure. From that moment onwards, every decision on the international calendar, every decision on competition formats and every decision shaping the future of football is no longer driven by what best serves the game, but by what best serves shareholders.
This model has no place in world football. Football’s future cannot be dictated by the expectations of those whose first duty is to maximise financial return. Nor can the interests of national associations, leagues, clubs, players and supporters become subordinate to investor returns. Football cannot mortgage its future for financial gain.
Europe’s position is clear. We will never lend this model our legitimacy. No one has the moral authority to sell what they merely hold in trust for the next generation.
As a result of today’s discussion, no UEFA national teams will participate in any FIFA competition for so long as these proposals remain alive, unless this proposal has been abandoned in its entirety and binding assurances have been given that FIFA will never again open its governance or competitions to private ownership.
Nobody should be in any doubt: UEFA and its national associations will oppose these plans with absolute determination.
There are moments when institutions are judged not by what they are prepared to accept, but by what they refuse to compromise. This is one of those moments.
Some things are simply too important to sell. The FIFA World Cup belongs to football. It always will. And so long as Europe has a voice, it will never be for sale.”
